Challenge
Launching a global certification program for admins, partners, employees, and
developers meant scaling a fair, secure, and rigorous exam process. We needed to
evaluate hundreds of learners with varied workflows, prevent question fatigue, and
eliminate manual work like account creation and badge delivery.
Solution
Exam Design
- Authored 800+ questions targeting core competencies across user types.
- Refined questions with stakeholders to balance clarity and challenge.
- Used pilot data to optimize for accuracy and learner experience.
Automation Workflows
- Built Python and JavaScript workflows for enrollment, grading, sandbox setup, and messaging.
- Integrated the Credly API to auto-issue digital badges on exam completion.
Data & Feedback Loop
- Connected data from Qualtrics, Skilljar, and Credly in a Domo dashboard.
- Gave leadership real-time program health and learner feedback.
My Role
- Designed and led the entire digital credential program end to end.
- Wrote 800+ certification questions using evidence-based assessment frameworks.
- Ran stakeholder pilots and usability tests to refine systems and UX.
- Built automation tools to cut administrative overhead.
- Built dashboards and data tooling for performance tracking.
Tools & Technologies
- Development: Python, JavaScript
- Data & Dashboards: Domo, Qualtrics, Skilljar
- Credentialing: Credly API
- Communication: Dynamic email system
Impact
96%
Learner satisfaction (+88 NPS)
75%
Decrease in admin overhead
650+
Credentials issued to date
Scalable
Repeatable model for future programs